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helpful, because they'll probably see some things that you've missed or they might have a different email program that manages your newsletter


in a different way. * * TextPad * *   If you are creating a text-based newsletter a good tool to use is TextPad (http://www.TextPad.com) In fact, I'm typing this newsletter in TextPad right now.   TextPad is a free tool text editor that will save you a lot of time formatting your newsletter. Specifically, it will automatically wrap your lines to whatever character count you desire (55 - 60 characters as recommended).   * * Spam Checker * *   You should also consider sending it to a spam checker service. These types of services are relatively new but are free. Most spam checkers will give you a number score that represents the likelihood of your newsletter getting misinterpretted as spam.   SiteSell.com has recently produced a free spamchecker for ezine publishers. Simply visit the link below and follow the instructions.   http://spamcheck.sitesell.com   Step 8 - Launch Your Ezine   Launching your ezine is the simplest step. All you have to do is close your eyes, push a button, and off she goes!   It's actually a lot of fun. If you've made your newsletter interactive you'll start getting emails back from people. Before you know it you'll find that you've created your own fan base and user community.   Step 9 - Continue to Improve Your Newsletter   Make sure that you ask your subscribers for their opinion on how to improve your newsletter. You'll always get some valuable feedback. Subscribe to other newsletters and incorporate what you like from their newsletters into your own.   Your newsletter should always be in a state of flux. By that I mean that you should always be looking for new and different ways to make it achieve your objectives.   General Online Newsletter Tips and Advice   The following are list of do's and don'ts I've learned over the past two years of publishing my own newsletter.   Again, they are not in any particular order. However, they could be the most important advice you've received in this article...so pay attention. Advice # 1 - You are going to get negative feedback and complaints. That's just a part of